Normally, I abstain from watching much TV, especially reality TV and shows such as Kitchen Nightmares. I don’t see myself owning a restaurant in the future (perhaps a coffeehouse, but that’s still a dream), so these shows don’t interest me, but…
BuzzFeed brought this article about Amy’s Baking Company, Etc. to my attention quite randomly today. I don’t really follow Gordon Ramsey because sometimes I find him to be a blowhard who’s simply looking for something, anything to criticize whether such a thing exists or not; he’s obviously the chef version of the notorious Simon Cowell of the famed (infamous?) American Idol.
However, to his credit, I will say that Gordon Ramsey had an absolutely insane pair of restaurant-owners on his hands this go-around. Everything he said to them was 100% deserved.
What this entire situation is going to teach you is to not put yourself out there in public, to not act insane or stupid on camera, to not berate and belittle the people who are helping you, trying to help you, or doing you a big favor in some way (such as, I don’t know, dining in your restaurant to support your living). The entire situation is a lesson-learned about how if you screw people over and the screw-over spills over into the internet, the internet will destroy you.
Remember what happened with Applebee’s a few months ago? Here we have a nice little repeat, and we have more with which to work: the entire episode of this ridiculous couple is freely available all over the internet, including the second half of the episode being available on the article I posted above.
To see for yourself the damages occurring, you can check out Amy’s Baking Company simply by going to its Facebook.
There are too many issues to begin to address them all properly, but we’ll start with the insane name of this place: “Amy’s Baking Company Bakery Boutique & Bistro.”
Dear Amy: we use commas in English for a reason. Facebook is not holding some kind of Nazi-rally and putting all the commas in a concentration camp to gas them to death. That should be “Amy’s Baking Company, Bakery, Boutique, and Bistro,” though you could probably get away with “Boutique & Bistro.”
Now back to the point: The problem is, of course, that the owners, Samy and Amy, are crazy. Not just a little crazy, but outrageously crazy. Two control freaks, one of which has little control over anything going on in her kitchen, who defy and argue with every customer.
So, let’s be frank: one huge rule in the world of business is that “the customer is always right.” Now, we know that in common sense land, that isn’t the reality of the case, but we put up with it because we don’t want our good customers ever receiving bad service. People grin and bear the bad customers for the sake of the people who make the job actually worthwhile and pleasant.
But to argue with every customer, to decry that anyone who criticizes your food doesn’t know how to eat, doesn’t know what good food is, has no concept of flavor, and then to ask Gordon Ramsey to prove that all those critics are incorrect only to begin disagreeing with even him the moment he reveals that the pizza was both too sweet and raw (proof is on camera as you can see the uncooked dough), that the burger was greasy (also on camera), that the salmon burger was completely dry (again on camera), and that the ravioli had a weird mixture of tastes (Ramsey says sweet and spicy ravioli is just too conflicting, but we don’t get actually get to taste it) is just ridiculous.
Amy obviously doesn’t know what she’s doing.
The service is obviously slow, the people are consistently dissatisfied with their food, the owners are control freaks, the owners also take ALL the tips from the servers, and…seriously?
Since I went to the Facebook page and clicked “Like” on it, the total number of “Likes” has increased from 17,000 to almost 29,000; that’s in the matter of hours. People are trolling this awful restaurant (as well they should be) because the owners are downright awful. They’ve brought this on themselves, they’ve incurred the wrath of the Almighty Internet Users, and now, we’ll have to see what happens.
Please, enjoy the show.
Beaux

